D'Art Design

  There was a time when people were paid for waking up other people, human alarm, as you can call it. Then the actual alarm clock, as we know it, came into existence and those Knockers Uppers were no longer needed. The one constant that technology has is that it is ever-changing. Evolving and only those who evolve with the technology get to stay at the forefront. There have been two subtle fundamental forces to the daily life of people, two basic needs, shop for stuff, and news of what’s happening. That being the print media.   How people get what they want can be as crucial and sometimes more so than what they get. Now the world is changing at an exponential speed and thus the fundamental aspects of day-to-day life are also changing. So, where do we go from here? We are certainly not going back to having podiums at the middle of the street with people battling out in haikus. Though they will be fun to watch! and the current newspaper while sipping tea is old news. And as far as vendo

The world is moving forward expeditiously. Now more and more information is online and competition has increased. The old-time flashy advertisement is no longer enough. Now the customer requires more than just a well-placed sales pitch. It has become more important than ever to establish a kinship between the brand and the customer. That’s what the experience centres are designed for! Designed specifically to make the customer feel part of the brand from the moment they enter. The experience centre is a TG-FOCUSED establishment, and it is designed accordingly. The design aspect of the experience centre can be divided into three broad categories and each builds on the previous aspect to give the customer a holistic experience that stays with the audience long after they have exited. THE DRAW      The experience centre and the brand identity run in a cycle like a yin and a yang. The brand identity influences how the experience centre is designed, aligned with the public perception of th