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Showing posts with the label Shop Interior Design

Interior Design - The Italian Way

Italian interior designs are not limited to Italy but to every country where the Renaissance extended. Not only nowadays, but Italian designs were and will always be “in” no matter what, their trend is not going to vanish, in near or farsight. But what appeals to all of us today, do we know its roots? So let, Let’s take a look at its history! Roman style of ornamentation and classical architectural elements from the renaissance period 'big-banged' as the cluster of fine interiors. With the specialty in decoration right from the treatment of walls to the affluence of woodwork and the nobility of fireplace are the 'go-to' in Renaissance interior. Italy was, is, and will be associated with Renaissance and the fine interiors, though the latter flourished and extended in other countries. Domes constructed as rotundas, cabinets like caryatids bordering central doors, triangular pediment, and cloister of semi-circular arches are some of the hallmarks of Renaissance bu...

Retail Branding & Shop Design

Retail - Traditional to Now! From traditional ways to the complex ways used nowadays in Retail Branding . As the decades progressed, retail experiences have also stridden from physical stores to e/m-commerce to phygital stores. Although branding was essential ever since in the industry. But in the digital age, it has become so necessary with the emergence of new startups that focus mainly on retail branding in order to establish their brand. “Positioning” is used across various platforms in the Retail Industry in form of different synonyms. As discussed above the complexity in retail branding nowadays, occurs because of: - Building up a separate positioning of the retailer & its own line of merchandise. Making positioning alluring enough for effective off-take of other manufacturer brands.   On account of luxury retail, the test is more grave as the physical stores keep on being the essential buyer touchpoint with the luxury brand. Key Challenges, Retail ...